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Privacy Policy

1. Introduction

This Privacy Policy explains how CoolBison collects, uses, and protects personal data when you interact with our website or engage with our services.

CoolBison is an SEO agency based in Bristol, United Kingdom. We are committed to handling personal data responsibly, transparently, and in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR).

2. Scope of This Policy

This policy applies to personal data collected through:

  • our website
  • contact and enquiry forms
  • email communications
  • diagnostic discussions or service enquiries

It does not apply to third-party websites or platforms that may be linked from our site.

3. Types of Personal Data We Collect

The personal data we may collect includes:

  • name and contact details (such as email address or phone number)
  • company or organisation information
  • information provided during enquiries or diagnostic discussions
  • technical data such as IP address, browser type, and device information
  • usage data relating to how our website is accessed and used

We only collect data that is relevant to legitimate business or operational purposes.

4. How Personal Data Is Collected

Personal data is collected when you:

  • submit a contact or enquiry form
  • communicate with us via email
  • request information about our SEO services
  • interact with our website through cookies or analytics tools

Some technical data may be collected automatically through standard website technologies.

5. Purpose and Legal Basis for Processing

We process personal data for the following purposes:

  • responding to enquiries and arranging diagnostic discussions
  • communicating about potential or active engagements
  • operating and improving our website
  • monitoring site performance and usage patterns
  • meeting legal or regulatory obligations

Processing is carried out under one or more of the following legal bases:

  • consent
  • legitimate interests
  • contractual necessity
  • legal obligation

6. Use of Analytics and Website Monitoring

We may use analytics tools to understand how visitors interact with our website. These tools collect aggregated and anonymised data relating to page usage, navigation patterns, and site performance.

This information helps us maintain and improve the website experience but is not used to identify individuals directly.

7. Data Sharing and Third Parties

We do not sell, rent, or trade personal data.

Personal data may be shared with trusted third parties only where necessary to support website operation, communication, or service delivery, and only where appropriate safeguards are in place.

Third-party providers are required to process data in accordance with applicable data protection laws.

8. Data Retention

Personal data is retained only for as long as necessary to fulfil the purposes for which it was collected, including legal, contractual, or operational requirements.

When data is no longer required, it is securely deleted or anonymised.

9. Data Security

We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, or misuse.

While no system can be guaranteed to be completely secure, we aim to ensure data is handled responsibly and in line with accepted security practices.

10. Individual Rights

Under applicable data protection laws, you have the right to:

  • access personal data we hold about you
  • request correction of inaccurate data
  • request deletion of personal data where appropriate
  • object to or restrict certain types of processing
  • withdraw consent where processing is based on consent

Requests relating to these rights can be made using the contact details provided below.

11. Cookies

Our website may use cookies or similar technologies to support functionality and analytics.

Further information about cookies and how they are managed can be found in our Cookie Policy, where applicable.

12. Changes to This Policy

This Privacy Policy may be updated from time to time to reflect changes in legal requirements, operational practices, or website functionality.

The most current version will always be available on this website. Read our Terms and Conditions for further information.

13. Contact Information

If you have questions about this Privacy Policy or how your data is handled, you can Contact CoolBison using the details provided on this website.